Shopify - Vivian Alexander

VA - After001

Project Overview

Client: Vivian Alexander
Project URL:
Platform: Web
Release Data: 11-01-2020
Skill Focus: Web Design, UI/UX, CMS,
Tools Used: Shopify, Photoshop, Html, CSS, Liquid, 

Vivian Alexander is a company created by Alex Caldwell. Who has been creating unique minaudiéres for over twenty years. He is a graduate civil engineer, Army Corps of Engineer retiree, and founder of several unusual and creative enterprises. His legacy stems from that of an artistic family. His mother was an impressionist painter, his younger brother is an architect, and his daughter, Liza, is an artist and the Chief Designer for Vivian Alexander.

Summary Of Contributions

I was contracted by Vivanin Alexandra to make numerous updates and changes to their active website. During this time I was also asked to teach the client how to use the tools and Shopify CMS on their own. Over a 2 month period I made updates to the sites products, marketplace, scrolling banner, Newsletter, Blog, payment options and shopping cart details. After a few rounds of updates and teaching lessons the client decided to let me manage many of their websites needs and feature updates. Since then I have worked on 2 email campaigns with them and also provided more categories and structure to their main store. While showing them how to create sales on individual items and categories.

They are now looking to improve their social media presence and other digital marketing options. After having such a good relationship with this client I am happy to continue working with them.

The Design Difference

The full process of creating a new product from start to finish is a long one. Taking many steps and stages with a lot of bug fixing along the way, but as a professional I always follow best practices. When working on new or already existing products. You can see from the steps below all the parts of this project I was involved with.